Tourism and Wildlife Cabinet Secretary Najib Balala

Magical Kenya taps on digital growth to market destinations

Reading Time: 4 minutes In the wake of the Covid-19 pandemic, a lot of marketing and interactions have shifted to online, something the Kenya […]

Luxury hotels change tact, warm up to domestic tourists

Reading Time: 3 minutes As part of its strategy to expand its tourism market basket, Kenya has declared its intention to attract international luxury […]

Magical Kenya Travel Expo is back, to be held virtually

Reading Time: 2 minutes MARKETING: Kenya Tourism Board (KTB) will virtually host 300 people during this year’s two-day Magical Kenya Travel Expo (MKTE) to […]

Balala eyes Sh100m in elephant adoption, naming scheme

Reading Time: < 1 minute FUNDS: Kenya Wildlife Service (KWS) aims to raise Sh100 million in the medium term, through naming of elephants within the […]

KTB signs Kipchoge Magical Kenya destination ambassador

Reading Time: < 1 minute MARKET:  Kenya Tourism Board (KTB) has engaged sports legend Eliud Kipchoge, who is the World Marathon record holder and Olympic […]

Experts urge caution as State mulls reopening of economy

Reading Time: 2 minutes As Kenya cautiously moves towards opening its economy to heal from the adverse effects of Covid-19 shocks there are mixed […]

Industry plans post-coronavirus healing

Reading Time: 2 minutes Tourism stakeholders have come up with a raft of measures to ensure the sustenance and recovery of the tourism and […]

Future is bright for city hotels, State, industry leaders insist

Reading Time: 4 minutes Harriet James @harriet86jim Recent reports of closure and layoffs in some hotels in Nairobi has brought chills across the tourism […]